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Nelson Executives to Join Staffing Industry Analysts Panel on Sales and Marketing Synergy

Posted On02/25/2019

ContributorNelson Jobs

Nelson’s Executive Vice President Chandra Pappas and Vice President of Marketing Crissy Russo to speak on facilitating collaboration between sales and marketing at Staffing Industry Analysts’ Executive Forum.

Austin, Texas. February 25, 2019- This week, Nelson Executive Vice President Chandra Pappas and Vice President of Marketing Crissy Russo will join a panel of executive leaders from Upwork to discuss facilitating collaboration and teamwork between marketing and sales functions.

This panel will take place at the Staffing Industry Analysts’ Executive Forum, a renowned annual meeting for CEOs, owners and senior-level staffing and workforce solutions executives. The theme for 2019 is “Breakthrough Leadership,” bringing attendees hard-hitting insights and strategies to take their leadership, and their firm’s growth, to the next level.

Nelson, one of the largest independent staffing agencies in the U.S., is expertly poised to represent sales and marketing synergy at this one-of-a-kind event. After yet another successful year of growing revenue through sales and marketing alignment, Pappas and Russo are primed to share best practices based on their respective teams’ wins.

“We’re excited for the opportunity to share what we’ve learned in the process of deepening the alignment between the sales and marketing functions at Nelson,” said Pappas. “As we continue to build our teams, we find ever more opportunities to strengthen our processes through collaboration.”

“Attendees at this panel will benefit from our years of work in marketing and sales in the staffing industry,” added Russo. “We’re looking forward to helping shape the way current and future business leaders optimize their sales and marketing efforts.”

The SIA conference will take place at the JW Marriot in Austin, Texas, from February 25 – 28, 2019. Pappas and Russo will be speaking at the Collaboration Between the Sales and Marketing Functions panel in Grand Ballroom 1-2 from 2:15 – 3:15 pm on February 26, 2019. For more information about the event, please visit www.siexecutiveforum.com

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About Nelson

For nearly 50 years, Nelson has been more than a workforce solutions firm, connecting companies with the resources they need to efficiently build and manage their teams: we’ve been a neighbor and an invested member of your communities. Nelson’s deep knowledge of and involvement in California’s job markets allows us to serve companies and organizations of all sizes in nearly all industries by collaboratively identifying and constructing flexible, scalable programs in staffing, recruiting, and payrolling to help our partners adjust to shifting workforce needs and priorities. Our mission is to help employers seize on golden opportunities in the Golden State while putting California to work.

As a family-owned business and one of the largest independent staffing companies in the U.S., Nelson is committed to involvement and investment in the communities where we live, work, and play. Through the Nelson beCAUSE corporate philanthropy program and our partnerships with companies and candidates throughout the state, we’re not just matching talented, hardworking people with the companies who need them, we’re also building a better California.